North Carolina Gears Up for Exciting Sports Betting Launch

North Carolina is preparing to introduce mobile sports betting across the state on March 11, and leading betting operator Caesars is ready to join. Just this Tuesday, Caesars announced an expanded partnership with the Eastern Band of Cherokee Indians to offer mobile sports betting via Caesars Sportsbook NC.

The Eastern Band of Cherokee Indians had already applied for a license from the North Carolina Lottery Commission. Both of the Cherokee casinos in western North Carolina are managed by Caesars’ subsidiary Harrah’s.

“We are excited for this new venture with Caesars Entertainment and the enhancements it provides,” said Principal Chief Michell Hicks of the Eastern Band of Cherokee Indians.

Other Major Players Seeking Licenses

In addition to Caesars, up to eight other operators like FanDuel, DraftKings and BetMGM are expected to launch when mobile sports betting kicks off on March 11. The Catawba tribe is still finalizing a partner.

The Cherokee and Catawba tribes are applying for operator licenses, which require agreements with NC sports teams, venues or leagues. Caesars will be the only operator offering mobile betting at Cherokee casinos and lands.

Building the Local Sports Betting Community

If a new operator wants to enter North Carolina, they need an alliance with a local sports stakeholder. DraftKings has a deal with NASCAR, while BetMGM partnered with Charlotte Motor Speedway.

Fanatics linked up with the NHL’s Carolina Hurricanes, and Underdog joined McConnell Golf to access the market. ESPN BET became the official betting operator of Quail Hollow Club, securing rights to the Wells Fargo Championship.

An Exciting Launch for NC Sports Betting

The March 11 kickoff coincides with March Madness, promising a thrilling debut. Caesars, FanDuel and other North Carolina sports betting apps will offer promos to attract new users. With convenient online wagering, sports fans can access an exciting new dimension to their experience.

✅ Fact Checked on January 31, 2024 by Ken Weaver